The incorrect application of canonical tags might be ruining your past and current SEO efforts. This is because the use of canonical tags is a widely known advanced SEO technique/strategy for dealing with duplicate content or a page that is accessible through multiple URLs. So, if you do not know how to properly use a
Data Studio lets us visualize data from many sources. At Distilled, we’ve been using Google Sheets to do most of our reporting for years. It works well—but transitioning to Data Studio is so satisfying.
Google Data Studio: Using Google Sheets as a Data Source was originally posted by Video And Blog Marketing
Meta descriptions are essentially your way of showcasing what you want people to see – the high level of your page in search results. They matter because click-through rate matters, and if you write them well and follow a few simple principles you can increase your site traffic. Step One: Start with an action
INFOGRAPH: 5 Steps to Create the Perfect Meta Description was originally posted by Video And Blog Marketing
In this Quick Win episode, Flint McGlaughlin optimizes a webpage submitted by Issues Ink. The webpage does a good job of answering two of the three questions customers ask, but it fails to answer the most critical one. Watch the video to learn how to avoid this pitfall and get the highest response rate.
The Only Factor: The key to high-performing webpages was originally posted by Video And Blog Marketing
SEO Specialists should be able to adapt to Google’s changes on the fly. I’m not exaggerating when I say that for SEO, you either adapt or you die. I can’t stress how crucial it is for any SEO to be ready to accept any changes in the industry and to always be informed on the
Adapting Your SEO Strategy When Your Business Changes was originally posted by Video And Blog Marketing
In the two-and-a-bit years that I’ve been working in Digital marketing, I’ve been keen to understand the reasons why we make the decisions we do in digital marketing.
The Hierarchy of Evidence for Digital Marketing Testing was originally posted by Video And Blog Marketing
Difficult would not even suffice to describe how hard it is to outrank websites that create comparisons and lists on a specific topic. For most, competing with comparison sites for the top spot in the SERPs (Search Engine Results Pages) may sound like an impossibility, but I am here to tell you that it’s not
Take over Search Queries with Plural Comparative Intent was originally posted by Video And Blog Marketing
Customers are often jaded by broken promises from other marketers, and they are tired of endless ads that don’t deliver. You have to overcome this negativity by building trust through a series of incremental steps that lead to a macro-yes. One way this can be done is by making sure your webpage does not create friction and anxiety in your customers.