Month: February 2017

AMP Content Links Spread Outside of Search Results

AMP is quickly becoming the platform of choice for many websites. Many distribution apps now link to AMP content and it is optimizing and changing the way people use the internet – and this change is definitely good. AMP was designed, primarily, to load content faster. In terms of code, it’s technically simpler to do

AMP Content Links Spread Outside of Search Results was originally posted by Video And Blog Marketing

How to Plan Social Media Content

linkedin How to Plan Social Media Content

Social media is one of the most cost-effective, easy to use, and impactful tools that every business has access to. Social platforms provide a channel of direct engagement between brands and their audiences, facilitating a consistent and interactive form of digital marketing. If used effectively, a strong social media presence has the potential to broaden

How to Plan Social Media Content was originally posted by Video And Blog Marketing

Need Ideas? Where to Look for Blog Topic Inspiration

inspiration Need Ideas? Where to Look for Blog Topic Inspiration

Inspiration and motivation always seem to be the first things to go when you’re burnt out on blog writing. Trying to flesh out some content ideas, staring at the computer screen with disdain, wondering if there’s anything to say that hasn’t already been said…sound familiar? If so, then it’s probably time to revisit where and

Need Ideas? Where to Look for Blog Topic Inspiration was originally posted by Video And Blog Marketing

The MECLABS Conversion Heuristic Applied: How a single-product ecommerce site can optimize its sales with a tested methodology

In this Quick Win Clinic, Flint McGlaughlin, our CEO and managing director, walks through Axess Wallets’ home page and applies the Conversion Sequence Heuristic to show how easy it is to think about conversion in a sales path using the tool.

The MECLABS Conversion Heuristic Applied: How a single-product ecommerce site can optimize its sales with a tested methodology was originally posted by Video And Blog Marketing

Google Drops Unskippable Ads for YouTube

Ads are always annoying – especially so if they are unskippable. For the past couple of months, YouTube was plagued by 30-second videos that could not be skipped even if the user is using an ad-blocker. Chances are, you are annoyed by these ads but you don’t know how to get rid of them. Well, this

Google Drops Unskippable Ads for YouTube was originally posted by Video And Blog Marketing

How to Write Blog Posts When You’re Tired of Writing

tiredboy How to Write Blog Posts When You're Tired of Writing

The Problem Regardless of how much you love your blog and the industry you write within, there will be times when you simply don’t feel like writing. Content production is, in large part, about your ability to share quality information with consistency. No one wants to have a stagnant editorial calendar, but hitting the wall

How to Write Blog Posts When You’re Tired of Writing was originally posted by Video And Blog Marketing

Anti-Piracy Code to Be Implemented by Google

Google has been doing their best to fight the outbreak of fake news. In line with this, Google with the cooperation of the other ‘big’ Search companies is nearing the completion of an agreement that aims to implement anti-piracy measures for search results. The code is essentially a means to purge the presence of links

Anti-Piracy Code to Be Implemented by Google was originally posted by Video And Blog Marketing

Considering AdWords? These 5 Reasons Will Make You Want to Start Now

adwords_stock Considering AdWords? These 5 Reasons Will Make You Want to Start Now

As a search marketing agency, a lot of our clients come to us seeking paid search services. Many clients want these services firstly because they know or have heard that it works, and secondly because there’s a “product” they can actually see (as opposed to SEO practices, which take time and can’t always be seen

Considering AdWords? These 5 Reasons Will Make You Want to Start Now was originally posted by Video And Blog Marketing

Value Proposition: Free tool to help marketing teams discover their brand’s and products’ value prop

Identifying and clearly communicating an effective value proposition can lead to significant business success. But it is a complex topic. So when my colleague Steve Stone whipped out a simple Excel tool he created to help your team collaborate on discovering your company’s value proposition and include feedback from all internal, agency, vendor and partner stakeholders in an easy and systematic way, I wanted to share it with you all.

Value Proposition: Free tool to help marketing teams discover their brand’s and products’ value prop was originally posted by Video And Blog Marketing