We all know that the goal of a headline is to capture attention and convert it to interest. Altruisto’s homepage effectively accomplishes this with its opening headline. However, the customer’s momentum, while traveling up the sales funnel, quickly slows down after giving the first few micro-yeses, because a very large “yes” is being asked of them too soon — to install something on their computer.
The tools that we use for our content writing and publishing, link building, or any other part of our SEO campaign, can only be as good as our understanding of them. If we do not understand the totality of the tools, then we are just using them at the most basic level. Google’s enforcement of
Google Search Console Tutorial Part III: Google Index was originally posted by Video And Blog Marketing
Have you ever answered a phone call from an unknown number, only to hear a pre-recorded message? These “robocalls” are very common, and most of them are scams. In particular, scammers pretending to work with Google often target small business owners. Keep reading to learn how to stop receiving these annoying, predatory, and illegal calls.
This post was written by Distilled intern Khadija Mahamud, with input from fellow intern Nina Evangeli.
Taking the Lead: Life as a Distilled Creative Intern was originally posted by Video And Blog Marketing
It is undeniable that SEOs can only be successful in their campaigns, if and only if, they have the tools for software, applications, analytics, etc. And, in my honest opinion, one of the most useful tools out there is Google Search Console. So, it’s important for me and most SEOs to understand the intricacies of
Google Search Console Tutorial Part II: Search Traffic was originally posted by Video And Blog Marketing
Ever since the rebranding of Google Webmaster Tools in 2015, the world was introduced to Google Search Console. After its introduction, the SEO industry has used it in a variety of ways. From backlink checks to the implementation of 301 redirects, Google Search Console could definitely help your campaign. However, not a lot of people
Google Search Console Tutorial Part I: Search Appearance was originally posted by Video And Blog Marketing
Another Google update is on the horizon. In October, the tech giant will release an update to their Chrome browser, and it could have a big effect on your conversions. When it comes out, the new “Chrome 62” will alert users when they type in any kind of information on a page with a non-secure
At Distilled, we’re always sharing the great content we happen to stumble across. That could be as simple as getting excited by the most recent Google doodle, or finding a more engaging graph style on Instagram.
Creative Inspiration: 10 of the Best Bits of Content We enjoyed this Summer was originally posted by Video And Blog Marketing
HTTPS is certainly something that Google was gently pushing last year. They were incentivizing early adopters of HTTPS. Not only does HTTPS get the “Secure” marking from Chrome, it also actually helps you secure your website better. That’s not the main point of this post though. You see, earlier today, Google sent out emails to
Google Is Forcing You to Switch to HTTPS by October or Lose Rankings was originally posted by Video And Blog Marketing
This post was written by Courtney Louie, a student at Washington State University.
A Beginner’s Guide to Ahrefs for Small-Batch Keyword Research was originally posted by Video And Blog Marketing