Video And Blog Marketing

Content Refresher: 3 Simple Steps to Get More From Your Blog Posts

brainstormingstock Content Refresher: 3 Simple Steps to Get More From Your Blog Posts

As any blogger knows, it can be really frustrating to put your time and energy into creating a blog post only to have so little come from it. Though it’s unlikely that every post will become an overnight success, it’s not unreasonable to hope that something, if even just a follow or share, will come

Content Refresher: 3 Simple Steps to Get More From Your Blog Posts was originally posted by Video And Blog Marketing

3 Tricks to Rank for Multiple Keywords Easily

Normal SEO practitioners will start their projects with keyword research which is basically them looking for targeted keywords that fit their niche. Afterward, they will try to get ranked for their target keyword. Sound familiar right? Because this is what EVERYONE is already doing. Let me tell you a little-known secret: I bet you didn’t

3 Tricks to Rank for Multiple Keywords Easily was originally posted by Video And Blog Marketing

Building an Evergreen Machine: How to Write Evergreen Content

Evergreen content; it just sounds calming. You can solve all your problems by simply saying: “Don’t worry, we’ll just create some evergreen content and then sit back and watch the traffic roll in forever.” Done.

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Building an Evergreen Machine: How to Write Evergreen Content was originally posted by Video And Blog Marketing

5 Landing Page Errors to Avoid like the Plague

hv-blog-competitive-analysis 5 Landing Page Errors to Avoid like the Plague

Landing pages are an extremely important part of online advertising because they help drive conversion rates and increase ad efficacy. And if you’ve ever run an ad campaign before, you know that your landing page is often the make or break factor for whether or not a user will end up converting. You’d think that

5 Landing Page Errors to Avoid like the Plague was originally posted by Video And Blog Marketing

The Idiot’s Guide to Link Metrics

There was a time when Webmasters could claim whatever they wanted about their website and they would still rank if not rank even higher because of their claims. Google has put a stop to that with their ever-changing algorithms and SEO has never been better. Let’s take a breather first: Why is this post called

The Idiot’s Guide to Link Metrics was originally posted by Video And Blog Marketing

Google Patents Extracting Facts from the Web

When Google crawls the Web, it collects information about content on the pages it finds as well as links on pages. How much does it collect information about facts on the Web? Microsoft showed off an object-based search about 10 years ago, in the paper, Object-Level Ranking: Bringing Order to Web Objects.. The team from

Google Patents Extracting Facts from the Web was originally posted by Video And Blog Marketing

HTTPS Attracts Top Traffic: What You Should Know

hv-blog-security-news HTTPS Attracts Top Traffic: What You Should Know

Note: For those unfamiliar with this subject, SSL stands for Secure Socket Layer and signifies a protocol that creates a secure connection between a web server and browser. In 2014, Google announced that adding on an SSL certificate, also referred to as going HTTPS, would be rewarded with a minor ranking boost. Immediately following that

HTTPS Attracts Top Traffic: What You Should Know was originally posted by Video And Blog Marketing

The Goal of an Email is to Get a Click

As marketers, tend to forget that we don’t sell anything in an email. An email’s objective is not to get a purchase; it is to get a click. We should be asking the question, “What would drive the most possible clicks to the page where the purchase can happen?”

The Goal of an Email is to Get a Click was originally posted by Video And Blog Marketing

Is Google using machine learning in AdWords?

robot Is Google using machine learning in AdWords?

If you thought you were done hearing about machine learning, you were wrong. As I’ve discussed in these recent articles, Google has started implementing the use of machine learning in search. By using machine learning to better understand user intent and uncover new search insights, Google is able to roll out increasingly sophisticated algorithms that

Is Google using machine learning in AdWords? was originally posted by Video And Blog Marketing